Real Talk for Change

Isidor Studio collaborated with the Real Talk for Change team to design a new logo and brand framework for their pilot initiative to build a new piece of civic infrastructure to amplify diverse voices in public decision-making.

As developed through an iterative design process, the logo seeks to communicate a feeling of boldness and hope. The associated branding incorporates a palette of warm tones with a blend of bold heading typography and serif accent fonts to support visual dynamism across visual materials.‍

Real Talk for Change is an initiative launched in summer 2021 by MIT researchers, who have enlisted community facilitators to convene roughly 300+ residents from different parts of the city to share their stories and visions about the future of Boston. The initiative's approach brings together age-old methods of facilitated small group dialogue, and community organizing with modern machine learning, data visualization, and social network design. The public web portal, launched in fall 2021, leverages artificial intelligence tools to organize recorded community conversations, identifying patterns and trends in the transcripts.

Real Talk for Change is a collaboration between MIT’s Center for Constructive Communication (CCC), Dunk the Vote, Local Voices Network, Cortico, The Boston Foundation, Circle of Nations, South End Technology Center, Family Nurturing Center, and Metro Boston Alive.